Jordan North Net Worth: From Local Radio DJ to I'm A Celebrity Star (2024 Update)
Jordan North's net worth stands at £730,000 based on internet reports. This figure might surprise some fans but showcases his impressive rise from a university radio presenter to one of BBC Radio 1's most popular voices.
His success story really took off in 2020. Born on February 14, 1990, North captured public attention as the runner-up in I'm A Celebrity…Get Me Out of Here!. His media career started during his college days as a radio presenter.
He has since become a familiar face in British media. The BBC paid him less than £150,000 for the 12 months leading up to July 2021. His current financial status stems from various media ventures and his growing popularity in British entertainment.
Jordan North Net Worth : What We Know So Far
As of 2024, Jordan North's net worth sits between $160,880 and $220,360 (approximately £120,000-£165,000) based on recent estimates. This number is different from some internet reports we mentioned earlier.
The difference comes from various calculation methods and how different income streams are counted.
Estimated net worth and sources of income
Jordan North makes money from several sources. Social media brings in a big chunk of his income. His Instagram alone generates between $13,120 and $18,000 each month. His total audience of 889,536 users across platforms helps him land profitable brand deals that boost his yearly earnings.
Jordan's BBC Radio 1 salary stayed under £150,000 per year before he became famous. We know this because his name never appeared on the BBC's list of highest-paid stars. This list only shows presenters who earn more than £150,000, which means he earned less than many of his fellow presenters.
He also makes money from his successful podcasts and TV shows. The exact numbers from these sources aren't public knowledge.
How his earnings have changed since 2020
Everything changed for Jordan's bank account after his I'm A Celebrity appearance in 2020. Before the show, he mainly earned from his radio work. His runner-up spot on the popular ITV show opened up new money-making opportunities.
I'm A Celebrity contestants earn "tens of thousands" just to show up. The real value came from his growing Instagram following, which now brings in steady income. His monthly earnings have stayed stable through 2024-2025, ranging from $13,080 to $19,440.
Looking at past winners like Jacqueline Jossa, who got £75,000 just to be on the show, Jordan could ask for more money for his appearances and brand deals.
Comparison with other BBC presenters
Top BBC stars earn way more than Jordan. Gary Lineker leads the pack with £1,350,000-£1,354,999. Radio hosts Zoe Ball (£515,000-£519,999) and Greg James (£425,000-£429,999) also take home bigger paychecks.
Jordan might not match the BBC's highest earners yet. But his smart move to build income from different sources shows he knows what he's doing. His total earnings prove he's found success beyond traditional broadcasting.
How Jordan North Built His Career in Radio
Jordan North's radio career started during his teenage years at Blackpool Pleasure Beach radio station. This original experience ignited his love for broadcasting and set him on a path that would build his net worth.
Starting out at Spark FM and The Hits Radio
During his TV & Radio Production studies at the University of Sunderland, North refined his craft at the university's student radio station, Spark FM. His hard work led to success in 2011 when he won a Bauer Radio competition for new talent.
The prize was a Sunday show on The Hits Radio. This breakthrough came before he finished his degree. North graduated with first-class honors in Media Production.
BBC Radio 5 Live and Capital Manchester
North's post-graduation role as a researcher and producer at BBC Radio 5 Live helped him build valuable industry connections. He recorded a pilot for Capital North East and landed presenting slots at Capital Manchester. His career grew further with an 18-month stint at Rock FM before becoming their drive time presenter in May 2014.
Becoming the 'supply teacher' at Radio 1
The year 2014 marked North's entry into Radio 1 as a freelance cover presenter. His first show aired during the "Crimbo limbo" week of 2014-15 at 4 AM—a moment that left him "shitting bricks". A year passed without any contact before he got another Christmas invitation.
North earned the nickname "supply teacher" as he filled in for presenters like Scott Mills and Nick Grimshaw. The year 2018 brought his first permanent role hosting the station's Greatest Hits show on Sunday mornings.
Landing the drivetime show with Vick Hope
North's career peaked in September 2021 when he and Vick Hope took over Radio 1's popular drivetime show from Nick Grimshaw. His appearance on I'm A Celebrity boosted his public profile right before this promotion.
North's ten-year journey at Radio 1 ended in February 2024, but his success in radio broadcasting had already transformed him into a star and increased his net worth significantly.
The I'm A Celebrity Effect: Rise in Popularity and Earnings
Jordan North's career took off after his 2020 appearance on I'm A Celebrity. His runner-up position on the show meant his earning potential shot through the roof, and his popularity exploded overnight.
How the show boosted his public profile
His Instagram following tells an amazing story. The numbers jumped by 172% during the show – from 103,000 to 281,000 followers. This newfound fame changed his daily life completely. He later shared that he needed to wear a cap when going out. Things got so intense that fans "mobbed" him at Tesco, and he couldn't even finish his shopping.
Sponsorships and brand deals after the show
Brand experts predicted a massive payday for Jordan – up to £1 million in advertising deals and TV opportunities in the year after I'm A Celebrity. This wasn't surprising since previous contestants like Jacqueline Jossa earned £75,000 just to participate. Brands loved Jordan's authentic personality and wanted him as their spokesperson.
Social media growth and monetization
Jordan's bigger platform helped him do good too. He raised over £20,000 for charity by selling "happy place" T-shirts. The phrase became popular after fans watched him use it to cope with challenges on the show. The experience changed him fundamentally. "I used to turn work down… Now I'm like, 'Let's do it.' I've just got more confidence".
Personal Life, Podcasting, and Other Ventures
Jordan North's media success keeps growing, yet his personal life stays private. This balance between public and private personas has helped build his brand value and contributed indirectly to his overall net worth.
Is Jordan North dating anyone?
Jordan has thought over keeping his love life private. Before his I'm A Celebrity appearance in 2020, he stated: "I am single at the moment. But that is not the reason why I am going in". He's also expressed his unease with public attention, telling the Mirror: "I've always tried to keep things pretty private. It's sometimes quite unnerving when people are asking about your personal life".
Success of 'Help I Sexted My Boss' podcast
Jordan's career includes co-hosting the hit comedy agony-aunt podcast "Help I Sexted My Boss" with etiquette expert William Hanson. The show launched in March 2018 and now gets more and thus encourages more than three million downloads each month. The podcast's popularity led to a soaring win with a sold-out 16-date UK tour in 2021, which created a new income stream.
TV appearances and guest roles
Jordan expanded his media presence by joining "Ant & Dec's Saturday Night Takeaway" in February 2022. He appeared during the 'Happiest Minute Of The Week' segment, which helped boost his visibility beyond radio.
Honorary Fellowship and public recognition
The University of Sunderland awarded Jordan an Honorary Fellowship in July 2023. This award meant a lot to him since he missed his original 2011 graduation. He joked about it: "I went on a lads' holiday in Magaluf and my mum has never forgiven me".
Conclusion
Jordan North's net worth sits at around £730,000, thanks to his rise from a local radio enthusiast to a household name in British media. His financial success mirrors his career progress in the last decade. North started at Blackpool Pleasure Beach radio and university broadcasting, and built an impressive career across radio, television, podcasting, and social media.
His stint on I'm A Celebrity changed everything – both his public image and earning potential soared. His Instagram following shot up by 172%, which opened doors to brand partnerships and sponsorships. While his BBC Radio 1 salary stayed under £150,000 per year, his social media presence now brings in $13,000 to $19,000 every month.
The huge popularity of his podcast "Help I Sexted My Boss" shows how well North connects with his audience on different platforms. His show pulls in three million monthly downloads, and its UK tour sold out, which adds by a lot to his earnings.
North left BBC Radio 1 in February 2024, but his career keeps moving forward. He managed to keep his personal life private while building a strong public image. His net worth will likely grow as he explores opportunities beyond traditional broadcasting.
His story shows what talent and determination can do to change a career. North went from being scared during his first 4 AM Radio 1 slot to becoming one of the UK's most popular media personalities. His trip proves that success often starts with facing your fears – whether it's talking into a microphone for the first time or dealing with snakes in a Welsh castle.
FAQs
Q1. What is Jordan North's estimated net worth in 2024?
Jordan North's net worth is estimated to be around £730,000, reflecting his rise from a university radio presenter to a prominent BBC Radio 1 personality and successful media figure.
Q2. How did Jordan North's career in radio begin?
Jordan North started his radio career as a teenager at Blackpool Pleasure Beach radio station. He later honed his skills at his university's student radio station, Spark FM, before winning a competition that led to his first professional show on The Hits Radio.
Q3. How did appearing on "I'm A Celebrity" affect Jordan North's career?
Jordan's appearance on "I'm A Celebrity" in 2020 significantly boosted his public profile, increasing his Instagram followers by 172% and opening up new opportunities for brand deals and sponsorships. Experts predicted he could earn up to £1 million in the year following the show.
Q4. What other ventures has Jordan North pursued besides radio?
Besides radio, Jordan co-hosts the popular podcast "Help I Sexted My Boss," which generates over three million downloads monthly. He has also made TV appearances, including on "Ant & Dec's Saturday Night Takeaway," and received an Honorary Fellowship from the University of Sunderland.
Q5. How does Jordan North's income compare to other BBC presenters?
While Jordan's BBC Radio 1 salary was confirmed to be less than £150,000 annually, placing him below the corporation's highest-paid talent, his overall income from combined sources, including social media and podcasting, demonstrates his success in diversifying beyond traditional broadcasting.